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META (formerly Facebook) has been making announcements. Name change, strategic repositioning, wave of recruitments of more than 10 000 people in Europe… The firm intends to position itself as a key player in the Metaverse. And if the announcement of the name change has generated an avalanche of trolls and even to mock the messages, the stock market has gone crazy and the meta tokens have taken off. Passion Media comes back with you on this news.
Facebook has become Meta
We announced it here, Facebook changed its name on October 28th to become Meta. A sensational announcement that aims to show the extent of the brand’s ambition, and especially its desire to position itself as a leader in the metaverse (this famous universe that mixes real and virtual). Moreover, during the conference, Mark Zuckerberg started his pitch in a real world and then was bathed in a blue light from another world before being transported into a real simulated virtual reality.
New features by the end of the year
Now that the announcement has been made, we wonder when this universe will become more concrete? Precisely, Meta has announced the release of new features by the end of 2021, integrated in particular on Facebook and Instagram. It will also be possible to create several user accounts, thus creating a split between personal and professional life, or real and virtual life.
The box of Meta tokens 24 hours after the announcement
In the metaverse, it will be possible to make transactions with digital currencies and cryptocurrencies. Better yet, cryptocurrency will even be the reference currency. In other words? This is a new dream playground for these currencies that are already becoming unavoidable (Ethereum, Bitcoin, Enjin Coin, Cardano, Binance, etc…). And precisely, this announcement did not go unnoticed. The stock market immediately went crazy as well as the crypto-currency universe itself. The cryptocurrency Decentraland (also known as MANA) rose by more than 295% following the announcements, the Enjin coin by 12%, Axie Infinity (AXS) by 15.5%, and The Sandbox (SAND) by 23%. In short, it’s a new Eldorado for cryptocurrencies.
Facebook and cryptocurrencies: a mixed bag
This is not the first time Mark Zuckerberg has aligned Facebook’s interests with cryptocurrency-related technologies. Back in 2019, he revealed the release of a new crypto currency, called Libra, and created from scratch by the brand. Since then, many complications have followed. Departures of key board members, development problems, name change (from Libra to Diem)… In short, a road full of pitfalls. But the company does not let go of the matter and intends to position itself on the subject very soon!