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2021 has been a great year for Youtube in France. The platform now has more than 4500 channels with more than 100,000 subscribers (+20% compared to 2020), and 450 with more than one million subscribers (vs 360 in 2020). And the success does not stop in France. French content creators are also successful abroad. More than 50% of the viewing time comes from other countries. In short, it’s time to look back at the performances of 2021 and the nuggets that marked this year full of surprises.
The top 10 most watched videos (excluding music)
There are some nice surprises in this ranking. The first video at the top of this ranking? The famous clip “Je me souviens” directed by Mcfly and Carlito in order to raise awareness about barrier gestures. This last one had been realized following a challenge launched by the president of the Republic Emmanuel Macron. On the podium of the ranking, we also find in a completely different register “Les PUBS vs LA VIE 5” by Cyprien, and “1 seconde avant la catastrophe…” by SQUEEZIE. What’s next? Here is the list of the other videos that complete this ranking:
- I MAKE A WORLD RECORD ON THIS DISPLAY POKÉMON BASE SET EDITION 1 (incredible) – Michou
- Pascal Mon Grand Frère 2 – Le Monde à L’Envers
- Inoxtag jumps into the pool with his clothes on as soon as he arrives at the Chalet des Croûtons! #1 – Valouzz
- FAIRE UN RÉGIME 2 – LE RIRE JAUNE – Kévin Tran 陈科伟
- WE’RE SLEEPING IN OUR BUNKER (it’s 0°) – Amixem
- Passing 1st gear at 130km/h: WHAT DOES IT DO? – Crankshaft
- WE COACH PEOPLE IN THE CAR Feat @JOYCA – Mastu
Top 10 favorite music videos of 2021
Rap has been, by far, the favorite musical style in France on Youtube in 2021. Yes, 8 of the most viewed music videos are in this category. We can find Naps, Moha K, Soso Maness… and there is a good chance that Orelsan, with the success of his new album, will accentuate this trend once again. In the meantime, here is the top 10:
- Naps – La kiffance (rap)
- Moha K – Vroum Vroum (rap)
- Soso Maness ft. PLK – Petrouchka (rap)
- Alonzo ft. Jul & Naps – La Seleção (rap)
- Kore ft. Ninho – Mon poto (rap)
- Tayc – Le Temps (R’n’B)
- Booba ft. JSX – Mona Lisa (rap)
- Naps ft. SCH – La danse des bandits (rap)
- Marwa Loud ft. Moha K – BImbo (rap)
- Wejdene – Réfléchir (pop / R’n’B)
The 10 content creators who made it big
For the second year in a row, Michou has gained the most subscribers on YouTube in France in 2021. He has the honor to be at the top of the ranking of the most influential content creators in France. Then we find Inoxtag and Squeezie, followed by Mcfly and Carlito, Valouzz and Pidi. Here is the complete ranking:
- Michou – 6.78 million subscribers (gaming / vlog)
- Inoxtag – 4.51 million subscribers (gaming / vlog)
- SQUEEZIE – 16.5 million subscribers (humor / storytelling)
- Mcfly and Carlito – 6.88 million subscribers (humor)
- Valouzz – 2.66 million subscribers (vlog / cooking)
- Pidi – 1.61 million subscribers (vlog / music)
- THEODORT – 1.28 million subscribers (humor / music)
- Vilebrequin – 1.57 million subscribers (automotive)
- JOYCA – 4.58 million subscribers (humor / music)
- Mastu – 3.46 million subscribers (humor / storytelling)
The 10 new nuggets to follow
There are certainly the Youtubers who have been successful for years and are now essential, but not only. New nuggets are emerging and starting to make a place for themselves in the industry. This is notably the case of Theodort (+ 1.26 million subscribers) and TheoBabac (+ 358,000 subscribers). And it is the couple Melanight and Romain who complete the podium. What do the 3 people on the podium have in common? They all chose humor as an angle of attack.
- THEODORT (humor / music)
- TheoBabac (humor)
- BENN (couple / humor)
- DavidLafargePokemon (Pokémon)
- Kaatsup (gaming)
- InvestCollect (Pokémon)
- FuuRy (gaming)
- Monsieur Pof (Pokémon)
- Noty (gaming)
- Alteanne ASMR (ASMR)
The 10 most popular creators of YouTube Shorts
As a reminder, YouTube Shorts is a feature launched last July by the platform. The idea? To allow content creators to create short videos via mobile. Youtube thus stepped on the toes of Tiktok and Instagram (with the Reels format). The result? The vast majority of content creators have adopted the format. This also allowed some of them to gain visibility and increase their community size. ARTHUR gained 339,000 subscribers over the year. Discover the 10 most popular YouTube Shorts creators in France in 2021:
- ARTHUR (humor)
- Fuze Shorts (gaming)
- LULU (storytelling)
- BATZAIR (humor)
- AnttonRacca Shorts (storytelling)
- Au Bord de l’Assiette (cooking)
- YOUSSGANG MUSIC (music / storytelling)
- Redha Jr (humor)
- Fatasyange (humor / storytelling)
- AiShiray Shorts (storytelling)