{"id":2381,"date":"2021-08-30T10:41:46","date_gmt":"2021-08-30T08:41:46","guid":{"rendered":"https:\/\/passion.media\/?p=2381"},"modified":"2021-08-31T15:36:56","modified_gmt":"2021-08-31T13:36:56","slug":"chefs-stand-out-on-social-networks-2","status":"publish","type":"post","link":"https:\/\/blog.mym.com\/en\/chefs-stand-out-on-social-networks-2\/","title":{"rendered":"Chefs stand out on social networks!"},"content":{"rendered":"\n
Hey you ! <\/strong><\/p>\n\n\n\n Cyril Lignac, C\u00e9dric Grolet, Anne Sophie Pic… Chefs have bounced back with talent from the ups and downs of recent months. Sharing recipes, chefs’ tips, live cooking, books… They have reinvented themselves and created a new way to reach their community. Passion Media takes a look back at this brilliantly executed tour de force.<\/p>\n\n\n\n —<\/p>\n\n\n\n In 2020, the French have been forced to spend more time at home than expected. And the reputation of being the country of gastronomy does not come from now here : they took the opportunity to get back behind the stove. The hashtags around food are more popular than ever: #gourmet (17 million shares), #recettesimple (350,000), #foodporn. They also take advantage of it to revisit the classics (homemade baguette, bread casserole …), to treat themselves (chocolate fudge, cookies …) and update the good family recipes (leg of lamb, etc …). And precisely, the chefs have taken the plunge of creative economy<\/a>. <\/p>\n\n\n\nThe French, back behind the stove <\/h2>\n\n\n\n